Unlocking Business Opportunities with Whitelabel Solutions at UEFA Women's EURO 2025

By dirk-menkveld on Wednesday, December 18, 2024

The UEFA Women’s EURO 2025 in Switzerland is more than just a football tournament—it’s a catalyst for business growth and fan engagement. With an expected surge in global viewership, companies have a unique opportunity to harness the excitement through whitelabel fan engagement solutions such as prediction games, fantasy football, and sweepstakes. By offering these interactive experiences, brands can amplify their reach, boost customer interaction, and enhance their visibility throughout the tournament.

1. Why UEFA Women’s EURO 2025 is a Golden Business Opportunity

The UEFA Women’s EURO has seen exponential growth in recent years, with UEFA significantly increasing the prize pool to €41 million—more than double that of previous editions. This financial boost reflects the broader growth and attention women’s football is receiving on a global scale.

As viewership and fan engagement rise, businesses have an unparalleled chance to leverage whitelabel engagement tools that tap directly into this growing audience. Companies looking to stand out in this landscape can deploy interactive experiences like prediction games, fantasy football leagues, sweepstakes, and branded leaderboards.

These solutions not only increase brand exposure but also provide an engaging way to build loyalty with fans and clients. Companies that act early to incorporate these whitelabel tools can position themselves as innovative, forward-thinking brands connected to one of the fastest-growing sports in the world.

2. Business Opportunities Using Whitelabel Solutions

Prediction Games (Prode, Pronostiek, Porra, Tippspiel)

Running a prediction game during the UEFA Women’s EURO 2025 allows fans to predict match results, tournament winners, and key events (like first goal scorer). Businesses can launch these games as part of their marketing campaigns, boosting brand interaction.

Why It Works:

Increases daily customer interaction on websites, apps, or social media.
Drives traffic to your platform and increases session time.
Enables lead generation through user registration and prize draws.

Example Use Case:
A restaurant chain offers a “predict the score” competition with gift cards as prizes. Every participant must register, providing valuable data for future marketing campaigns.

Fantasy Football Leagues (Fantasy Soccer, Fantacalcio)

With UEFA Women’s EURO 2025, companies can launch their own whitelabel fantasy football league, giving users the ability to create teams, earn points, and compete with friends or colleagues. These games have proven to be a viral driver of app usage, group interaction, and brand engagement.

Why It Works:

Boosts repeat visits to websites or apps.
Encourages friendly competition among colleagues, friends, and customers.
Increases brand stickiness and brand recall.

Example Use Case:
A corporate company can launch a private fantasy football league for employees, where winners get rewards like company-branded merchandise or event tickets.

Sweepstakes and Prize Contests

One of the simplest yet most effective fan engagement tools is a sweepstake or prize contest. Fans can enter for a chance to win UEFA-related prizes like jerseys, match tickets, or free brand services.

Why It Works:

Simple, easy to set up, and highly effective for lead generation.
Low barrier to entry increases participation rates.
Provides valuable user data for future marketing outreach.

Example Use Case:
A company can offer “Win a Trip to the UEFA Women’s EURO 2025 Final!” as a sweepstake, where users must enter their email or register on the site to participate.

Custom Branded Leaderboards

Companies that want to encourage competition and community can use branded leaderboards as part of a gamified experience. Whether it’s connected to prediction games, sweepstakes, or trivia, leaderboards are a great way to keep users coming back to check their position.

Why It Works:

Creates a “fear of missing out” (FOMO) effect, encouraging users to return.
Enhances social sharing and “bragging rights” culture.
Drives continuous engagement and friendly rivalry between users.

Example Use Case:
A sports bar can create a leaderboard for customers who participate in a “Weekly Prediction Challenge” for each Women’s EURO 2025 match, with a free drink offered to the top 3 each week.

3. Benefits of Whitelabel Solutions for Businesses

Using whitelabel platforms allows businesses to skip the development phase and launch fan engagement campaigns instantly. The UEFA Women’s EURO 2025 is a prime opportunity for businesses to boost engagement with these pre-built, customizable tools. Here’s why businesses should act now:

Speed-to-Market: No need to build prediction games, fantasy football, or sweepstakes from scratch. Deploy ready-made whitelabel platforms.
Custom Branding: Whitelabel solutions can be fully branded with your company’s logo, colors, and messaging, creating a seamless experience for users.
Data Collection & CRM: Collect user data for future campaigns. Gain valuable insights about your audience, including preferences, engagement levels, and more.
Lead Generation: Generate high-quality leads for your email marketing lists, retargeting campaigns, or direct sales.
ROI & Measurable Impact: Every interaction with a whitelabel platform can be measured—track conversions, engagement, and the number of return visits.

4. Industries That Can Benefit from These Opportunities

The UEFA Women’s EURO 2025 opens doors for multiple industries to profit from the fan experience. Here are some of the industries that stand to benefit most:

1. Hospitality (Bars, Restaurants, Hotels)

Launch match-day competitions (like prediction games) that reward patrons with free drinks, meal discounts, or VIP seating.
Boost foot traffic on match days with “Win a Table at the Final” sweepstakes.

2. Corporations (Large & Medium Enterprises)

Use whitelabel prediction games as team-building activities for employees.
Create private fantasy football leagues for employee engagement and healthy competition.

3. Media & Sports Broadcasters

Run live prediction contests during broadcasts to keep viewers engaged.
Offer interactive sweepstakes as second-screen experiences to increase app engagement.

4. Retailers & E-commerce Brands

Launch UEFA-themed sweepstakes and offer product discounts for participants.
Use prediction games to increase customer engagement and upsell sports-related merchandise.

5. Sports Clubs & Gyms

Use fantasy football or prediction games as part of loyalty programs.
Engage members with “Match of the Week” challenges and reward points.

5. How to Get Started with Whitelabel Solutions

If you’re ready to harness the business potential of the UEFA Women’s EURO 2025, consider partnering with GoKoppa. Their suite of whitelabel solutions offers everything you need to engage fans and customers with:

Prediction Games (Prode, Porra, Tippspiel, Pronostiek)
Fantasy Football (Customizable leagues and player selection)
Sweepstakes & Contests (Simple entry and registration forms)
Custom Leaderboards (Branded leaderboards that increase competitiveness)

These tools can be branded, customized, and launched in days, not months. Skip the time-consuming development process and launch a professional, engaging campaign that positions your brand as an innovator in fan engagement.

Act Now! The UEFA Women’s EURO 2025 will kick off on July 2, 2025. Make sure your business is ready to leverage this prime engagement opportunity.

Want to learn more? Visit GoKoppa and see how whitelabel solutions can help your business tap into the excitement of UEFA Women’s EURO 2025. Don’t miss out on this chance to boost your brand’s engagement, exposure, and profitability.